Friendship HallFHE · Heavy equipment rental

Homepage direction
October 2026

Three ways to
lift the brand.

Three complete, mobile-first homepage concepts built from FHE's own site photography, certificates and fleet range. Open one, explore it, then use your browser's Back button to come straight back here. Shortcut: press 1 2 or 3.

  1. Concept 01 — Heavy machinery

    Industrial Brutalism

    Stark, mechanical, built like a load chart. Giant block type, raw bento grids, hard borders and safety-amber signals.

    Open concept 1
  2. Concept 02 — Premium contractor

    Cinematic Editorial

    Dark, calm and expensive. High-contrast serif headlines, sweeping asymmetric layouts and brushed-gold detail.

    Open concept 2
  3. Concept 03 — Digital cockpit

    Data-Dense Telemetry

    An engineering control room. Live UAE clock, metric modules, blueprint frames and an interactive 25–700T capacity scale.

    Open concept 3

Shared across all three

The hook preloader (the FHS emblem drops on a crane cable, settles, then docks into the header), a lazy-loaded heavy-lift time-lapse, services, the 25–700T fleet, field work, industries, ISO 9001 / ISO 45001 / ICV, leadership and 24/7 contact.

Content

Facts come from fhecrane.com, the "Our services" document and FHE's certificates. Project dates are the capture dates of the client's photos. Leadership portraits other than Habib's are placeholders.

Archive

The earlier telemetry pitch is kept, untouched, in the archive.